Providing a model for increasing the participation of the non-governmental sector in the development of higher education with an emphasis on demand-oriented fields
Subject Areas :
Saeed Rahbari
1
,
baharak shirzad kebria
2
*
,
Yalda Delgoshaei
3
1 - PhD student in Higher Education Management, Islamic Azad University, Central Tehran Branch
2 - Department of Educational Sciences, Faculty of Psychology and Educational Sciences, Islamic Azad University, Central Tehran Branch, Tehran, Iran
3 - Assistant Professor, Department of Educational Management and Higher Education, Central Tehran Branch, Islamic Azad University, Tehran, Iran
Keywords: participation, development, higher education, non-governmental sector.,
Abstract :
Abstract Purpose: This research was conducted with the aim of providing a model of non-governmental sector participation in the development of higher education with an emphasis on demand-oriented fields. Methodology: The research was applied, mixed exploratory, foundation data and cross-sectional survey. Qualitative community of 23 experts of higher education who were selected by snowball method and 234 people were determined in the quantitative section. The qualitative part of the tool was a semi-structured interview and the researcher made a quantitative questionnaire. The validity of qualitative data has been obtained with three methods of pluralism and the validity of quantitative data with form and content validity and reliability with Cronbach's alpha. Data analysis was done using theoretical coding method and confirmatory factor analysis. Findings: The research model was obtained with 6 dimensions, 20 components and 78 indicators: the quality expansion dimension of education with 4 components and 17 indicators, the financial-economic dimension with 3 components and 14 indicators, the expansion and diversity dimension of services with 3 components and 9 Index, market and communication dimension with 3 components and 11 indicators, change dimension and supportive view with 2 components and 7 indicators, infrastructure dimension with 5 components and 20 indicators. Conclusion: The marketing of higher education can lead to the optimization of resource allocation behavior of different stakeholders. If the universities can present their programs according to international standards to the applicants, the problem of unemployment and meeting the real needs of society and industry will be easily solved.
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